Almost invariably, when talking to beginning solopreneurs about their ideal client base, I will always hear something along the lines: I can help anyone who needs a beauty treatment Everyone needs therapy, so I shouldn’t limit myself to a particular group I want to reach as many fans as possible, therefore I’m not limiting myselfContinue reading “Whom Do You Serve?”
Category Archives: mission
Stick to the Plan
I have to confess that I am a bit of a football fan (soccer for my American readers). I find the complexity of a fast-paced game where 11 players compete against another 11, following well-defined, but often ‘loosely’ interpreted rules, an interesting miniature experiment of life itself. What casual observers who are not remotely interestedContinue reading “Stick to the Plan”
A Dream Is Not A Goal
Most people you ask, will tell you that they have goals in life. As sentient beings who are able to plan and anticipate the future, we usually have certain aspirations, expectations and desires about things to come. Upon closer inspection however, the goals most people formulate are not great goals. To be more precise, theyContinue reading “A Dream Is Not A Goal”
Why You Need a Bucket List
One of the most important insights on my journey towards becoming an NLP Master Coach, was the concept of Motivation Direction. We live in a society where the idea of being motivated by things pulling us towards them is not only encouraged, but anticipated. We are expected to be motivated toward health, wealth, happiness andContinue reading “Why You Need a Bucket List”
Heal Your Inner Patriarchy with Maira Danni
Do you suffer from the effects of internalized capitalism, patriarchy and violence? Gestalt Therapist and Sexologist Maira Danni reckons that you do. According to her, patriarchy has been installed in human society about five thousand years ago, and has been with us since then, causing trauma and damage to both men and women. The goodContinue reading “Heal Your Inner Patriarchy with Maira Danni”
Set your Intentions Now To Achieve Your 2022 Goals
One of the genuinely positive effects of social media, is the fact that it allows you to build a digital footprint of your goals, intentions and actions. Back in December 2020, I wrote in my music artist Facebook page that my intention for 2021 is to make a number of musical collaborations happen. Just likeContinue reading “Set your Intentions Now To Achieve Your 2022 Goals”
Freedom Is About Being In Charge Of Your Time
In the coaching and mentoring circles I frequent, I am often told by marketing gurus that being self-employed is the essence of being free. All you need to do is give up your job, start your own business and you will get immediately a taste of personal freedom and unlimited potential for abundance. As aContinue reading “Freedom Is About Being In Charge Of Your Time”
What is Your One Thing?
In his seminal book The One Thing, Gary Keller states that success is the result of narrowing your concentration on one thing. Success is the result of discipline, and discipline is created by consistently doing what needs to be done. My 70-year old neighbour is in the swimming pool by 5am, swimming 14 rounds everyContinue reading “What is Your One Thing?”
Cultivating a Champion’s Mindset
Last week, I had a fascinating chat with Kickboxing Champion Jessica Fleischer. In this fascinating conversation, which can be viewed above, we learn about what it takes in order to develop the mindset of a champion. What can we learn and apply in our day-to-day business as solopreneurs? Some highlights: Know your mission: Jess didn’tContinue reading “Cultivating a Champion’s Mindset”
How comfortable are you talking about yourself?
I’ll be the first to admit that I have always been jealous of people who are comfortable discussing their life experiences and telling their life stories. Sadly I’m not one of these people. I always struggled to talk about myself. Deeply hidden somewhere inside me, there seems to be an unconscious assumption that no oneContinue reading “How comfortable are you talking about yourself?”